Sending Love Over the Miles

Julia Kepler

Valentine’s Day is all about celebrating love — and for kids and teens, that love looks like feeling noticed, appreciated, and surprised in a way that feels just right for them. If you’re searching for...

A Basketful of Color: Purple Gift Items

Katie Hagen

We have officially come to the end of the rainbow as we close up our Basketful of Color series! For the final installment, we are going to talk about our best purple items at Serendipity...

Display Tips & Tricks with Leah

Katie Hagen
Inventory is what sets a small business apart from others, but how to arrange the products is just as important. Displays change the customer’s experience, and can make a store either beautiful and organized, or messy and overwhelming. Especially in stores like Serendipity Road, Joyful Tantrum, and Shop With Moxie, brainstorming the most effective ways to present our immense selection is key to giving the shopper a positive experience as they browse.